Cloud broadcasting in the streaming era
In adopting the cloud, broadcasters open the door to new opportunities for monetising content.
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In adopting the cloud, broadcasters open the door to new opportunities for monetising content.
In recent years the streaming industry has witnessed a significant shift in viewer preferences, with free ad-supported streaming television (FAST) surging in popularity. According to a recent Omdia report, while ...
As part of the expanded partnership, Hearst Networks EMEA plans to introduce free ad-supported television in the MENA region through Starz ON.
In just a couple of years, evision has evolved from a traditional content aggregator into a trailblazing media powerhouse. By boldly entering new markets, challenging conventional business norms and forging ...
The collaboration will allow advertisers in Saudi Arabia, the UAE and Egypt full access to the platform’s CTV advertising formats.
For broadcasters, SureFire integrates seamlessly into an existing ad tech stack to help drive additional revenue on digital platforms via linear-like placement of direct-sold CTV ads.
Adapting to over-the-top and IP-based services is no longer optional but essential for broadcasters, if they want to remain relevant in this new age.
With major streaming services raising their prices and clamping down on subscriptions, more customers, especially millennials, are turning to FAST channels.
How do broadcasters chart a steady course as turbulence and disruption become the new normal? Streaming, in particular, has upended broadcast business models in the region. In a special CEO ...
The premium Nollywood channel operates as a 24-hour FAST service, featuring English-language Nollywood movies, TV series, talk shows, reality productions, and a comprehensive array of Nollywood content.
This FAST channel is launched under the umbrella of the European consortium FAST4EU.
As the OTT media space becomes increasingly competitive, industry professionals at the ASBU BroadcastPro Summit discussed ways to improve viewer engagement and monetisation to stay in the race.
By making linear channels available alongside VOD, broadcasters are giving viewers the best of both worlds.
The awards recognise excellence and innovation in the Media and Entertainment industry.
Keeping up with the AI chatter in regional media, BroadcastPro ME hosted a webinar delving into the latest and greatest of AI and other trending technologies that have taken the ...
With content owners exploring multiple distribution platforms, workflows are becoming increasingly fragmented and difficult to manage. This is where broadcasters will begin to witness the power of cloud-based solutions, says ...
Research suggests that by 2027, there will be more than 36m SVOD subscriptions in MENA.
More than 240 meetings were held during the salon, during which co-funding and rights sharing discussions were encouraged.
According to the study, the US will contribute 55% to the 2028 total, down from 67% in 2022.
If you have a substantial catalogue of content, what is the fastest, cheapest way of making it available to all these people who are now desperate for entertainment? The answer ...
Previously, A+E has used Amagi's cloud solutions for broadcast-grade playout and channel delivery in Europe
More than 150 content partners, 600 new channel deliveries and millions of hours of view were enabled through the Amagi Connect pilot programme in the last four months.
In their respective stands at the NAB Show, the companies are demonstrating the joint solution.
Steve Reynolds, President of Imagine Communications, looks into the proverbial crystal ball and shares his predictions for the year.
According to the report, the global revenue will grow from around $75.83bn in 2022 to around $171.86bn in 2028.
From niche content to data-driven personalisation at every level, streaming players are using a variety of tactics to bring in new audiences. Delegates at the BroadcastPro ME summit were given ...
Empowering customers to make more financially efficient decisions is fundamental, as the economic headwinds are all too evident.
‘Gone are the days of linear’ used to be the conversation. With the growth of FAST, will the conversation now be the reinvention of linear? A recent panel hosted by ...
OTT transformed the digital landscape for brands, content creators and broadcasters – and the pandemic transformed OTT. A recent roundtable, hosted by BroadcastPro ME in conjunction with Edgio (formerly Limelight), ...
The report states that news drives the most eyeballs in the US, while documentaries are more popular in the EMEA market.
